We are delighted to unveil this delicious collaboration between Fentimans, home of British botanically brewed beverages, and The Pop-Up Hotel, a luxury, boutique glamping accommodation ready for summer 2024.

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As music lovers begin to count down to the five-day Glastonbury festival weekend, our team is thrilled to announce the sponsorship of the summer, ECHO International, specialising in meaningful, long-term partnerships with renowned brands worldwide.

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The Pop-Up Hotel promises the finest, premium weekend stay for festival goers pushing the boundaries of luxe glamping. These hotels make the perfect hideaway for those who crave the comfort of a home away from home whilst getting the full festival experience. Lucky guests get to tuck into breakfast hampers, brunches, feast nights, and even room service carefully prepared by on-site chefs. Aching from the endless singing and dancing? Unwind in the spa or take a dip in the Pop-Up Hotel pool to cool off from the summer heat. After a long day of festival fun, guests can peacefully lay their heads in king-size beds inside fully furnished rooms complete with luxury interiors. You’ll never want to leave.

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ECHO's, Head of Commercial, James Turner, says, ‘This iconic partnership brings the ultimate festival flavours creating the perfect balance between the pleasures of luxury camping and luscious British-brewed drinks in time for the most anticipated music event of the country. We couldn’t have paired a better duo.’

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Talk about a match made in heaven. Picture yourself relaxing under the summer sun at The Pop-Up Hotel’s premium alfresco bar and terrace whilst sipping on a tall glass of crisp, iconic Rose Lemonade, fiery Ginger Beer or refreshingly dry and crisp Pink Grapefruit Tonic Water, served by none other than Fentimans. Glamping guests are in for a mouth-watering treat.

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Did you get your hands on a ticket?

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If you are a brand looking to sponsor an event or if you’re hosting an event and want to find the best sponsor for your audience, ECHO can help. Get in touch with James at james@creativepod.uk.com.

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